ADIDAS NBHD: VENICE STORE

Focus
Store Design / Retail Experience
My Role
Art Direction / Client Management
Contributors
Jeffery Baratta / Mimi Pham

Overview

My team was tasked with launching the new Adidas Originals NBHD store in Venice, California. This concept store is designed to reflect the culture of the community it serves by utilizing local materials, artists, and vendors.

Drawing inspiration from the roots of Venice culture, we elevated the premium Abbot Kinney location with wheat paste graphics, live plants, raw wood, custom lounge areas, and campaign-based in-store graphics and window treatments.

Our focus on incorporating the local community's culture helped us create a unique and authentic retail experience.

View live project
No items found.

ADIDAS NBHD: VENICE STORE

Focus
Store Design / Retail Experience
My Role
Art Direction / Client Management
Contributors
Jeffery Baratta / Mimi Pham

Overview

My team was tasked with launching the new Adidas Originals NBHD store in Venice, California. This concept store is designed to reflect the culture of the community it serves by utilizing local materials, artists, and vendors.

Drawing inspiration from the roots of Venice culture, we elevated the premium Abbot Kinney location with wheat paste graphics, live plants, raw wood, custom lounge areas, and campaign-based in-store graphics and window treatments.

Our focus on incorporating the local community's culture helped us create a unique and authentic retail experience.

View live project
No items found.

ADIDAS NBHD: VENICE STORE

Focus
Store Design / Retail Experience
My Role
Art Direction / Client Management
Contributors
Jeffery Baratta / Mimi Pham

Overview

My team was tasked with launching the new Adidas Originals NBHD store in Venice, California. This concept store is designed to reflect the culture of the community it serves by utilizing local materials, artists, and vendors.

Drawing inspiration from the roots of Venice culture, we elevated the premium Abbot Kinney location with wheat paste graphics, live plants, raw wood, custom lounge areas, and campaign-based in-store graphics and window treatments.

Our focus on incorporating the local community's culture helped us create a unique and authentic retail experience.

View live project
No items found.

ADIDAS NBHD: VENICE STORE

Focus
Store Design / Retail Experience
My Role
Art Direction / Client Management
Contributors
Jeffery Baratta / Mimi Pham

Overview

My team was tasked with launching the new Adidas Originals NBHD store in Venice, California. This concept store is designed to reflect the culture of the community it serves by utilizing local materials, artists, and vendors.

Drawing inspiration from the roots of Venice culture, we elevated the premium Abbot Kinney location with wheat paste graphics, live plants, raw wood, custom lounge areas, and campaign-based in-store graphics and window treatments.

Our focus on incorporating the local community's culture helped us create a unique and authentic retail experience.

View live project
No items found.